A woman is praying to a Buddha statue.
Another one has parts of the Buddhist scriptures painted on her nails.
A third sits writing religious texts but in the wrong sequence.
The women are all so-called online influencers, part of the growing community using Buddhism to boost their social media rankings.
Known as foyuan -- which loosely translates to "female Buddhist socialite" in English,
她们被称为“佛媛”，用英语大致翻译为“female Buddhist socialite”，
the women usually post photos, often in seductive poses and sometimes wearing revealing outfits,
with some hoping to profit from advertisements and sell products related to Buddhist culture.
On Thursday, leading social media platforms Douyin -- the Chinese version of TikTok and Little Red Book said
they banned several online influencer accounts accused of hyping themselves as Buddhist socialites for spurious marketing purposes.
The platforms also deleted dozens of related posts and videos involving such content.
Buddhism is one of the five officially recognized religions in China,
but its commercialization over the years has led to greater scrutiny to end such practices.
In 2017, Chinese authorities banned religious profit-making activities, as well as prohibited the commercial operation of temples.
In the wake of the female Buddhist socialite trend, China's influential state media outlets have banded together to denounce such behaviors.
A commentary published by state broadcaster China Central Television on Thursday said the Buddhist socialites have not only "destroyed the serious atmosphere in religious places,"
but are also suspected of breaking regulations that ban commercial promotion in the name of religion.
"While seemingly standing aloof from the world, they are in essence materialistic," the commentary said.
"Buddha, for them, only means a persona and a tool to attract traffic and seize profit."