It was not an easy meeting.
Vidich had a cold and was losing his voice, so his deputy, Kevin Gage, began the presentation.
Jobs, sitting at the head of the conference table, fidgeted and looked annoyed.
After four slides, he waved his hand and broke in.
"You have your heads up your asses," he pointed out.
Everyone turned to Vidich, who struggled to get his voice working.
"You're right," he said after a long pause. "We don't know what to do. You need to help us figure it out."
Jobs later recalled being slightly taken aback, and he agreed that Apple would work with the Warner-Sony effort.
If the music companies had been able to agree on a standardized encoding method for protecting music files,
then multiple online stores could have proliferated.
That would have made it hard for Jobs to create an iTunes Store that allowed Apple to control how online sales were handled.
Sony, however, handed Jobs that opportunity when it decided, after the January 2002 Cupertino meeting,
to pull out of the talks because it favored its own proprietary format, from which it would get royalties.