Work and play.
The gamification of hiring.
THE rules of Happy Hour are deceptively simple. You are a bartender. Your challenge is to tell what sort of drink each of a swelling mob of customers wants by the expressions on their faces. Then you must make and serve each drink and wash each used glass, all within a short period of time. Play this video game well and you might win a tantalising prize: a job in the real world.
Happy Hour, which will be unveiled to the public on May 28th, is one of several video games developed by Knack, a start-up founded by Guy Halfteck, an Israeli entrepreneur. The games include a version of Happy Hour in which sushi replaces booze, Words of Wisdom (a word game) and Balloon Brigade (which involves putting out fires with balloons and water). They are designed to test cognitive skills that employers might want, drawing on some of the latest scientific research. These range from pattern recognition to emotional intelligence, risk appetite and adaptability to changing situations.
由一位以色列企业家Guy halfteck新创始的公司Knack开发的众多视频游戏中的一款Happy Hour预计在5月28日发布。这一系列的游戏包含一个用寿司替代美酒的Happy Hour版本游戏，Words of Wisdom（一种文字游戏）和气球大队游戏（用气球和水去灭火）。这些游戏都是借助一些最新的科学研究，测试雇主可能比较注重的认知能力，如模式识别、情商、风险承受度和对变化环境的适应性。
A pilot now under way with students at Yale combines the results of games with academic grades. As little as ten minutes of play can yield enough data to predict performance, says Mr Halfteck.
Knack combines three fashionable trends: gaming, the use of massive amounts of data and the application of behavioural insights from science. According to Chris Chabris of the Centre for Collective Intelligence at MIT, a member of the Knack team, games have huge advantages over traditional recruitment tools, such as personality tests, which can easily be outwitted by an astute candidate. Many more things can be tested quickly and performance can't be faked on Knack's games, he says. The two biggest challenges, according to Mr Chabris, are ensuring the games are fun to play and convincing recruiters, who typically make no attempt to measure cognitive skills, to pay attention to these new data.
Knack将三种Fashion的潮流结合在一起：游戏，大量数据处理以及科学角度的行为预测。麻省理工学院综合智能中心的Chris Chabri是Knack团队成员之一，他认为：游戏相比传统的招聘工具有非常大的优点，比如传统的个性测试，很容易被聪明的应聘者蒙混过关，而通过Knack游戏，很多方面能够快速的测定而且不可能作假。Chris Chabri表示最大的两个挑战来自于确定游戏足够好玩，并且能够说服那些往往不对认知技能进行测试的招聘者把注意力放在这些数据上。
Some firms seem to see the potential. The GameChanger unit of Shell, which seeks out new disruptive technologies for the oil giant, is about to test if Knack can help it identify innovators. Bain & Company, a consultancy, is to run a pilot: it will start by getting current staff to play the games, to see which skills make for a successful consultant. (The ability to charge a lot for stating the obvious is presumably not one of them.) "If someone can materially improve our ability to select the best talent, that is worth a lot to us," says Mark Howorth, a recruiter at Bain. And if not, at least the process will be fun.