(单词翻译:单击)
听力文本
From VOA Learning English, this is the Economics Report.
American wine producers are hoping to increase their sales in China, where the country's growing middle class is drinking wine. The United States exported just $74 million in wine to China last year, but exports are growing at a rate of nearly 20 percent a year.
Two years ago, former basketball star Yao Ming launched a wine company called Yao Family Wines. It is based in California's Napa Valley, one of the top wine producing areas in the world. Tom Hinde is with Yao Family Wines.
"We've made five vintages together. Actually, we're working on the 2013 right here. You can see that these grapes will be ripe sometime this fall, and we get to do it all over again."
Yao Family Wines is a small winery that produces a costly product. Tom Hinde says the vineyard grows only Cabernet Sauvignon grapes because many people in China like red wine. The winery's top cabernet sells for $625 a bottle.
Many moderately priced wines are exported to China, they including some from the San Antonio Winery in Los Angeles. Fifteen percent of its production goes to China.
The Wine Institute represents more than 1,000 wineries and allied businesses through California. Linsey Gallagher of The Wine Institute says her group is always receiving request from China. But she says the country is a problem for marketing.
"They know a lot of the aspirational, iconic things about California, whether that's Hollywood in Southern California or the Golden Gate Bridge in Northern California or our previous governor, Arnold Schwarzenegger. By and large, they have no idea that California is the fourth largest wine producing region in the world and makes great quality wines at all price points."
Winemakers hope to expand the market for fine dry wines, including white wines, which are now a small part of the Chinese market.
Adam Beak of Bank of the West works with California winemakers. He knows they are competing with European companies, some of which entered the Chinese market many years ago.
"And they've developed a brand there. They've developed a name, especially for the French companies on the fine wine side, they're developed a real strong market presence. The U.S. is still in its infancy. "
But China's middle class is growing fast, Tom Hinde of Yao Family Wines is hopeful that more Chinese will develop a taste for imported wine.
"They'll want to drive certain cars, and they'll want to live in certain types of apartments and houses, and they'll want to wear certain clothes and enjoy certain types of wines."
And he hopes many of those wines will come from California.
And that's the Economics Report from VOA Learning English, I'm Kelly Jean Kelly.
译文属可可原创，仅供学习交流使用，未经许可请勿转载
词汇解释
1.vintages n. 葡萄酒；某一年代产品的型式（vintage的复数）
He has some rare old vintages in his collection of wine.
在他的酒类收藏中有一些名贵的陈年葡萄酒。
2.iconic a.标志性的
The ads helped Nike to achieve iconic status.
这些广告帮助耐克公司成就了偶像地位。
3.infancy n. 初期；婴儿期；幼年
Computing science was still in its infancy.
计算机科学仍然处于初期阶段。
参考译文
这里是美国之音慢速英语经济报道。
美国葡萄酒生产商希望增加在中国的销量，因为中国日益壮大的中产阶级开始饮用葡萄酒。美国去年向中国只出口了价值7400万的葡萄酒，但出口量有望年增加近20%。
两年前，前篮球明星姚明开了一家名为姚家族葡萄酒的红酒公司，总部在加州的纳帕谷，这里是全世界顶级葡萄酒产地之一。汤姆·欣德就职于姚家族葡萄酒公司。
“我们生产五种葡萄酒，事实上，我们从2013年开始就这么生产了，这些葡萄秋季某个时候即将成熟，我们准备用来生产葡萄酒。”
姚家族葡萄酒是家小酒厂，生产昂贵的酒类。汤姆·欣德说这座葡萄牙只种植赤霞珠葡萄，因为很多中国喜欢红酒，这家酒厂的顶级赤霞珠葡萄酒售价625美元一瓶。
许多中等价位的葡萄酒售往中国，其中一些来自洛杉矶的圣安东尼奥酒厂，该厂15%的葡萄酒出口到中国。
美国红酒协会代表加州1000多家酒厂和相关企业，该协会的琳西·加拉格尔说，该组织一直收到来自中国的需求，但她说在中国进行营销不容易。
“中国人知道加州的很多标志性的东西，包括南加州的好莱坞，还是北加州的金门大桥，或是我们的前州长斯瓦辛格。但总体上来说，他们还不知道加州是世界第四大葡萄酒产区，生产各种价格的高品质葡萄酒。”
酒商希望扩展高级干葡萄酒市场，包括白葡萄酒，目前这种酒在中国市场上只占一小部分份额。
美西银行的亚当·比克同加州酒商有业务关系，他知道这些酒商在与欧洲公司进行竞争，其中一些很多年前就进入了中国市场。
“这些公司在中国做出了品牌，有了声誉，尤其是法国公司在高端葡萄酒方面做得很好，创下强大的市场地位。而美国目前还在初始阶段。”
但中国的中产阶级正在壮大，汤姆·欣德相信有更多的中国人会对进口葡萄酒产生兴趣。
“他们想驾驶特定品牌的汽车，想住在特定类型的公寓和住所里，想穿特定品牌的服装，享用特定品牌的葡萄酒。”
他希望进入中国的葡萄酒中有很大部分来自加州。
这里是美国之音慢速英语经济报道，我是凯莉·简·凯莉。
