双语广告

Global warming is changing our world. And even though we might not feel it, there are people who one day will: our children. Whether climate change can be stopped depends on them, but they still know far too little about it.
全球暖化正改变我们的世界。而即使我们可能没感受到，总有一天有人会感受到：我们的孩子。气候变化是否能停止就仰赖他们，但他们对此知道的仍然太少。
GEOlino, the Gruner+Jahr science magazine for children wants to change that not with dull theory, but in a playful way. The idea—MELTDOWN, the first board game that melts.
GEOlino，Gruner+Jahr出版的儿童科学杂志想要改变这情况，不是用枯燥的理论，而是用有趣的方式。这个点子：MELTDOWN，第一套会融化的桌游。

With a bit of water in the special ice tray, children can build their own Arctic. The aim of the game is to guide a polar bear family to safety on the mainland. It's a race against time, as the path leads across real, slowly melting ice floes.
放一点点水到特制的制冰盒，孩子们可以建造出他们自己的北极圈。游戏的目标是要带领北极熊一家子安全登着陆。这是与时间的赛跑，因为路线通向真实、缓慢融化的浮冰。
MELTDOWN isn't played against each other but with each other. After all, climate change can only be stopped if everyone takes part.
MELTDOWN不是彼此对抗，而是彼此合作来进行游戏的。毕竟，如果每个人都参与，气候变迁才可以停止。
The game was presented at schools as part of a series of lectures. The children save lots of polar bears, whilst also learning something about imminent climate change.
此游戏介绍给学校作为系列课程的其中一部分。孩子们拯救许多北极熊，同时也学到一些关于迫在眉睫的气候变迁的知识。
Parents can now introduce the topic of climate change to their children at home.
父母们现在可以在家对他们的孩子提起气候变迁的话题。
Of course, MELTDOWN can't stop global warming, but it can help raise children's awareness. Climate change can still be stopped. They just have to start early enough.
当然，MELTDOWN不能阻止全球暖化，但它可以帮助提高孩子们的意识。气候变迁仍然可以停止。他们只是需要够早开始进行。

重点讲解
广告意义：

任何关乎思想意识上的事情真得该从孩子抓起，特别是一些最基本的意识，比如环保和礼仪意识。利用游戏的方式让孩子在玩乐中学会知识，我觉得这是一件很有意义的事情，让孩子轻松接受，让文明代代相传！