Woman: Ah, Gareth, do sit down.
女：加雷思，请坐。
Man: Thank you.
男：谢谢。
Woman: Now, presumably you've considered this case study about Trident Appliances?
女：现在，你大概仔细看过关于Trident电气用具的案例研究吧？
Man: Yes.
男：是的。
Woman: Good. Well, let's start with the present situation. Trident manufactures photocopiers, which they sell in bulk to retailers and large organisations.
女：好的。那我们从其现状开始吧。Trident生产复印机，他们将复印机大批出售给零售商和大型组织。
Now, why do you think they're having trouble selling them?
现在，为什么你觉得他们在销售过程中遇到了困难？
Man: It's strange, because there's a big demand for photocopiers, and Trident's are competitively priced.
男：很奇怪，因为复印机需求量很大，Trident的价格很有竞争力。
But the specifications just don't compare with what's expected these days.
只是具体规格和如今的预期不可比。
It's a shame, because they've got plenty of technical expertise in their engineering support team.
很可惜，因为他们的工程支持团队中有大量技术专家。
Woman: OK. Now, the company is owned by a large multinational. How do they see Trident?
女：好的。现在，这家公司为一家大型跨国公司所有。他们是怎么看待Trident的？
Man: Well, the group is largely in the mining sector, and Trident doesn't fit in with that, so you'd expect the parent company to want to sell it.
男：这家公司以矿业为主，而且Trident并不适应，所以母公司可能会想要卖掉Trident。
Or alternatively to be active, say by helping it to expand its markets.
或者积极点来说，帮助Trident扩张其市场。
But really it seems quite content to take a hands-off approach, as long as Trident is generating some income.
但似乎公司似乎相当满足于采取一种不插手的方式，只要Trident有收益。
Woman: Hmm... There's clearly poor morale among the employees. Why do you think that is?
女：嗯...很明显他们的员工士气不足。你认为为什么会这样？