对话文本

M: Did you see the information on sales for last year? The sales review was made at our last board meeting. There's a great news for our shareholders.

F: Yeah, I went over the figures this morning. We're finally started making money again!

M: We've never sold this much before, our growth this year has been phenomenal. We have captured 8% of the market, up from last year by 120%. Our strategy is working!

F: not only our annual sales brake a record, but our month by month earnings exceeded our forecast as well. After a two-year slump, we finally back in the black.

M: The company's performance has improved since Wallace became president. He's made our little business into a real lucrative operation. Products are selling like hotcakes.

F: I think our success is partly because of Wallace's contribution, and partly because of our new marketing strategy. Because of the new advertising campaign, we have become the top sellers in the field.

M: Let's hope this stroke of good luck lasts. I hope we are over our financial difficulties for good. But it's still too soon to know if our sales success is a long term trend.

F: Let's hope it is!

参考翻译
去年的销售情况你看了吗?我们上次的董事会上检查了一下销售情况.我们的股东要有好消息听了.
是的,今天早上我看了一下数字.我们终于又开始挣钱了.
以前我们从来没有卖过那么多产品,今年我们的发展势头一直很不错.我们已占领了市场的8个百分点,比去年上升120%. 我们的销售策略起作用了.
不但我们的年销售额打破了纪录,而且我们的月收入也超出了我们的预想.萧条了两年之后,我们终于又盈利了.
自从华莱士任董事长以来,公司的经营状况已大有好转.他把我们的小公司经营成了一个真正的盈利公司.产品卖的非常火.
我想这些成功应该一半归功于华莱士,一半归功于我们的新销售策略.由于发起了新的广告运动,我们已经成了这一领域最棒的经销商.
希望这个好运能长久下去.希望我们永远度过了财政困难时期.但是现在还不能确定目前的销售势头能否保持.
让我们充满信心吧!

核心词汇


Board: a group of people who have power to make decisions and control a company or other organization (公司或其他机构的)董事会,委员会,理事会 C + sing./pl. verb

She has a seat on the board of directors. 她是董事会成员.
The board is/are unhappy about falling sales. 董事会对销售额下降感到不满.
members of the board 全体委员

phenomenal: very great or impressive 了不起的;非凡的 adjective

The product has been a phenomenal success. 这一产品获得了极大的成功.
The response to the appeal has been phenomenal. 对这一呼吁的反响异常强烈.

Exceed: to be greater than a particular number or amount 超过(数量) VN formal

The price will not exceed £100. 价格不会超过 100 英镑.
His achievements have exceeded expectations. 他的成就出乎预料.

Slump: a period when a country's economy or a business is doing very badly 萧条期;衰退

the slump of the 1930s 20 世纪 30 年代的大萧条
Housing sales are finally coming out of a three-month slump. 房屋销售终于走出了一连三个月的萧条期.
The toy industry is in a slump. 玩具业现在不景气.

Lucrative: producing a large amount of money; making a large profit 赚大钱的;获利多的

a lucrative business/contract/market 利润丰厚的生意╱合同╱市场

核心词组


go over: If you go over a document, incident, or problem, you examine, discuss, or think about it very carefully. 研究,审阅,检查

He went over the plans again and discovered two mistakes.
他再次审查计划,发现两处错误.

be in the black: to have money, for example in your bank account 有盈余;有结余

The company has managed to stay in the black for the year ending December 31. 到 12 月 31 号为止的这一年里,公司努力保持着赢利状态.