(单词翻译:单击)
听力原文
听力原文：
Adidas is one of the world’s top sporting brands. It is based in Germany and includes other brands like Reebok in its group. The three parallel bars that form its logo is known worldwide. The company bought these “Three Stripes” from a Finnish sports company in the 1950s. Adidas has provided quality sporting goodsfor decades. They create a very strong brand loyalty among consumers. Many people wear Adidas clothes and shoes as a fashion statement. The company also manufactures other products such as bags, glasses and watches. Adidas is heavily into sponsoring sports stars and teams. It is involved in sponsorship deals with thetop soccer, rugby and cricket teams all over the world. Its current marketing slogan perhaps sums up the company’s success -“Impossible is Nothing”.
参考翻译：
阿迪达斯是世界顶级体育运动品牌。其总部设在德国，旗下还有包括锐步在内的其他品牌。三条横杠的商标风靡全球。20世纪50年代，该公司从一家荷兰公司手中买下了“三条纹”。数十年来，阿迪达斯一直制作高质量的体育产品。并拥有许多忠实于次品牌的顾客。许多人把穿着其品牌的衣服和鞋看成是一种时尚宣言。公司还生产许多其他产品，例如背包、眼睛和手表。阿斯达斯还聘请了许多体育明星和团队代言。包括与全世界的顶级球星、橄榄球和板球团队合作。近日，阿斯达斯的标语或许能够总结其公司成功的秘诀--即“没有不可能”。
译文属可可英语原创，未经允许，不得转载。
文章解析
1.parallel bars 双杠
Among the men, Teng Haibin has few challengers in any of the disciplines — pommel horse, vault and parallel bars.
男选手中，滕海滨在他参加的各个项目上都没什么挑战对手——鞍马、跳马和双杠。
2.sporting brand 体育品牌
The argument to brand evaluation method of sporting goods has promoted the development of the sporting brand evaluation effectively.
希望体育用品品牌评估方法的改进与创新能有效地促进了我国体育用品品牌评估业的发展。
3.fashion statement 时尚宣言
Fashion Statement leaves you with the following story.
时尚宣言会用下面的故事告诉你这一点。
4.be heavily into 强度大
Technology will be heavily incorporated into clothes for men and women in 2008, with sliding pockets, movable paneling in jackets and sleeves that can be removed at the click of a button.
科技将会被深度结合到2008年的男女衣装中。其中有夹克衫上可以滑动方式打开的口袋，可卸下的片面，以及只需按一下按钮便能脱去的袖子。
