Black Friday Approaches But Deals Are Available Now

Many retailers are rolling out deals in advance of the big day.

As you brace yourself for holiday shopping, know this, black Friday is apparently now 1 weeklong event, and it has already started, so how can you play this to your advantage? ABC’s Rebecca Jarvis has much more now.

If black Friday is the super bowl of shopping, consider this the deal gate party, complete with a weeklong free game show.

It’s game time.

It is game time.

Walmart kicking things off with deals like this LePad 2, original price $79, now #39.99, and select PS4 Xbox 1 video games including call of duty, ghost and battlefield 4, which were $59.96, new price $49.

Do you wanna shop early for great black Friday gifts? You’re gonna be able to do it all week.

Amazon rolling out deals online every 10 minutes, starting this Sunday. This 50’’ flat screen, $229; laptops as low as $239.99; target K martin sears also getting in on the act. Sears beat the rush event already underway with major discounts on appliances, like this 10 Moore Stainless steel dishwasher, now $350 down from $700. Every store hoping to lure you in this weekend, in case you’d rather skip out on the Turkey time chaos.

This year about 13% of us plan to shop the real black Friday. That’s down from 20% 4 years ago. And the CEO of Best Buy summed it up like this for us, he said, basically, this year, this week, every day is like black Friday, so you don’t have to camp out overnight in front of a store to get the best deal.