(单词翻译:单击)
Passage One
文章1
Whether it's in the hands of animated polar bears or Santa Claus, there's one thing you'll find in nearly all ads for Coca-Cola: the characteristic glass bottle.
无论是在动画片里北极熊的手中，还是在圣诞老人的手中，你会在几乎所有的可口可乐广告中看到一样东西：独特的玻璃瓶。
Most Americans don't drink soda out of the glass bottles seen in Coke's ads anymore.
大多数美国人不再喝在可口可乐广告中看到的那种玻璃瓶装的汽水了。
But this week, the company is celebrating a century of the bottle that's been sold in more than 200 countries.
但本周，可口可乐公司正在庆祝这款已在200多个国家销售的瓶子的百年历史。
Flash back to 1915, when a bottle of Coca-Cola cost just a nickel.
回顾1915年，那时候一瓶可口可乐只要五分镍币。
As the soft drink gained in popularity, it faced a growing number of competitors---counterfeits even trying to copy Coke's logo.
随着这种软饮料越来越受欢迎，它面临着越来越多的竞争对手——假冒产品甚至试图复制可口可乐的标志。
So according to Coca-Cola historian Ted Ryan, the company decided to come up with packaging that couldn't be duplicated.
因此，根据研究可口可乐的史学工作者泰德·瑞安的说法，该公司决定推出一种不可复制的包装。
A product request was sent to eight different glass makers.
产品需求发送至八家不同的玻璃制造商。
Workers at the Root Glass Company got the request and began flipping through the encyclopedia at the local library, landing on cocoa seed.
鲁特玻璃公司的工人们接到这个需求后，开始在当地图书馆翻阅百科全书，发现了可可豆的种子。
Though cocoa seed is not an ingredient of the soda, they designed their bottle based on the seed's shape and large middle.
虽然这种汽水的成分中没有可可豆种子，但他们根据可可豆种子的形状和膨大的中间部分设计了瓶子的样式。
It won over Coke executives in Atlanta and would go on to receive its own trademark, spur collections and earn Coca-Cola an iconic image that made it part of American culture for a century.
它赢得了亚特兰大可口可乐公司高管们的支持，随后获得了自己的商标，刺激人们去收藏，并为可口可乐赢得了一个标志性形象，使其成为一个世纪以来美国文化的一部分。
It was 100 years ago this week that the bottle earned a patent.
就在100年前的这一周，这个瓶子获得了专利。
By World War Ⅱ, Coke bottle sales had ballooned into billions.
到第二次世界大战时，瓶装可口可乐的销量已经飙升至数十亿瓶。
Americans mostly consume Coke out of aluminum or plastic today, but the glass bottle remains a symbol of America that's readily recognized around the world.
今天，美国人喝的可口可乐大多装在由铝或塑料制成的瓶子中，但这种玻璃瓶仍然是美国的一个象征，在世界各地都备受认可。
Questions 9 to 11 are based on the passage you have just heard.
请根据你听到的文章回答问题9至问题11。
Q9: What does the passage say appears in almost all ads for Coca-Cola?
问题9：文章说几乎所有的可口可乐广告中都出现了什么？
Q10: Why did the Coca-Cola company decide to have special packaging designed?
问题10：为什么可口可乐公司决定设计特别的包装？
Q11: What do we learn about the Coca-Cola bottle designed by the Root Glass Company?
问题11：关于鲁特玻璃公司设计的可口可乐瓶，我们了解到什么？
