在美国,黑人企业家有多难(4)
日期:2022-03-15 09:10

(单词翻译:单击)

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You kind of wrote the book on entrepreneurship.

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你写了一本关于企业家精神的书5TmmHCzQdG0=a7

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I mentioned it earlier on, it’s a book that still resonates today.

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我早些时候提到过,这是一本至今仍能引起共鸣的书V;dTU&]t0AT.I;U|3

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Did you write that with any particular audience in mind?

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你在写这篇文章时有没有考虑到特定的受众?

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Or is that just for all entrepreneurs?

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或者这是为所有企业家写的?

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I wrote it for all entrepreneurs.

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我是为所有企业家写的io]UYH(lR%vXD

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And I’ll tell you a quick, interesting story.

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我会给你们讲一个简短而有趣的故事VR~vDRZN9z

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When I went to publishers, a lot of the publishers that reached the general market said, “Kevin, we think you should change the title of your book.”

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当我去找出版商时,很多进入一般市场的出版商说,“凯文,我们认为你应该改变书名QwnMyR^XIFC7uXXe。”

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I said, “Oh, here it comes.”

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我说,“哦,该来的还是来了BSgcq|I#Onx。”

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And they said, “Kevin, we think it should be, The Black Entrepreneur.”

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他们说:“凯文,我们认为应该是《黑人企业家》”W1s0n=I=~lDmYJQBn

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And that was very discouraging because I think the lessons are universal.

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这非常令人沮丧,因为我认为这些教训是普遍存在的KZE~]%XAOrY25B3xKqs

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And ironically, I think it’s become a bestseller and continues to do well because it resonates with everybody and those lessons are universal.

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具有讽刺意味的是,我认为它已经成为畅销书,并继续表现良好,因为它引起了每个人的共鸣,而且这些教训是普遍存在的l9uZu9p2KM&

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Jo, let me ask you a little bit, as you looked more broadly at the sort of VC community, how diverse is it?

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乔,让我问你一点问题,当你更广泛地审视风投社区时,它有多多样化?

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Is it just a small group of people that are making all these decisions?

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难道只有一小群人在做所有这些决定吗?

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Or is it becoming more diverse?

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或者,它正在变得更加多样化?

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Or are VC firms thinking about this in an active way and taking action?

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或者,风投公司是否在积极考虑这一问题并采取行动?

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I would say that all firms are thinking about this because the data show very clearly that having a more diverse partnership leads to better investment outcomes.

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所有的公司都在考虑这一点,因为数据非常清楚地表明,拥有更多元化的合作伙伴关系会带来更好的投资结果rr_jcPT!;y#

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Again, just citing some work from HBS professor Paul Gompers, both on terms of internal return rates and success rates, more diverse partnerships produce better outcomes.

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同样,仅引用哈佛商学院教授保罗·冈珀斯在内部回报率和成功率方面的一些研究,更多样化的合作伙伴关系会产生更好的结果)^yAb!Jx)+

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But the challenge is that this is an industry slow to change because of structural reasons.

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但挑战在于,由于结构性原因,这是一个变革缓慢的行业j3BlM59YvzQ

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Most people don’t realize this but most venture firms are owned by one or two people, the founders of the firm.

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大多数人没有意识到这一点,但大多数风险投资公司的所有者是一两个人,他们是公司的创始人MlptjXdkM,T4aBMH

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And the legal entity that owns the firm is an LLC and these LLC structures are unique, because there are no boards of directors.

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拥有这家公司的法律实体是有限责任公司,这些有限责任公司的结构是独一无二的,因为没有董事会FUKHb^af+(LtF

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There is no independent group that tells the venture firm, “It’s ridiculous that less 1% of investors are Black.” My gosh.

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没有一个独立的组织告诉风险投资公司,“黑人投资者的比例不到1%,这太荒谬了=~Fp.jCk&B-)。”我的天哪vB0W;#mE=9Pb2EWv

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Two my students, Devon Sanford and Richard Petty wrote a great research paper showing that the percentage of women in venture capital and private equity has been going down over 30 years.

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我的两名学生,德文·桑福德(Devon Sanford)和理查德·佩蒂(Richard Petty)写了一篇很棒的研究论文,显示女性在风险投资和私募股权投资领域的比例在过去30年里一直在下降+r~zQ~S02EK=ucr^l4@6

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And so it’s a structural issue.

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所以这是一个结构性问题n2y+cAy)^x@cd

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Everyone has good intentions but things just have not changed as quickly as I think people in the industry want.

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每个人都有良好的意图,但事情并没有像我认为业内人士希望的那样迅速改变#-[_=vC]~PiL

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And I think it’s an opportunity for self reflection for investors.

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我认为这是投资者自我反省的机会mu|NS;2L0B.,nx!AL.j

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And I would say it’s interesting because if you look at established companies, they have boards of directors, they have customers who are putting the heat on them to take a careful look at this but the investors are sort of behind the curtain.

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我想说这很有趣,因为如果你看看老牌公司,他们有董事会,他们有客户,要求他们仔细研究这一点,但在某种程度上投资者是在幕后的[bAmOr3jKOa*.8A

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They’re not being held accountable in the same way. It sounds like that’s what you’re saying.

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他们不会以同样的方式被追究责任6Cjf+jehQ=Ri=[X&3。听起来你就是这个意思9RGb]8~2-Z0

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Right. And this structure by the way, is used in all private capital firms.

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xf&Qu~)I,GEPYA。顺便说一句,所有的私人资本公司都使用这种结构CmIRvfdG7ln9f3i

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This is how hedge funds are structured. VC firms, PE firms, these are the LLCs that own the firms and so this is a struggle that private capital in general has to deal with because again, diversity increases returns but the rank and file of people making the decisions are very few.

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这就是对冲基金的结构zxx6!e=qcB%@gkoS。风险投资公司,私募股权公司,这些都是拥有这些公司的有限责任公司,所以这是一场私人资本通常必须应对的斗争,因为同样,多样性增加了回报,但做出决策的普通人员很少*q_4DyaYVi-YBEe

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A friend of mine is Elliott Robinson, he’s a guest speaker in my class, from Bessemer Venture Partners.

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我的一个朋友是埃利奥特·罗宾逊,他是我们班上的特邀演讲人,来自贝塞默风险投资伙伴公司(Bessemer Venture Partners)_kQ7f|jR!3(3qHJe*Bh

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Guess how many Black partners there are at the top larger firms in the US? Four. That’s it.

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猜猜在美国最大的几家大公司里有多少黑人合伙人?只有四个[r6MK.q2EE[xZ

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