In the race of becoming the world's best products, different businesses and companies are relying on advertisers and marketing firms to create gimmicks and stints that could really engage and persuade customers into purchasing. Aside from creative ads seen on TV and in some newspapers or magazines, another tool best used to attract people is by means of huge billboards seen on the streets. And if you think that it would be just another display of texts and photos with nothing special, then you may be missing something. After all, what these groups are aiming for is to attract attention and convince them into buying. Anyway, here are the top 10 most impressive Billboard advertisements seen around the world!

为了争夺世界顶级产品的王牌桂冠，各大商家纷纷使出浑身解数——靠广告公司或其他市场营销策略为其产品做包装、摆噱头，以此成功忽悠消费者购买其产 品。除了在电视、报纸、杂志上看到的那些富有创意的广告外，在大街上悬挂着的巨型广告牌，也是吸引大众眼球的有效推销手段之一。如果你认为这不过是一堆文 本和图片换一种方式呈现的话，那你可能压根儿没看明白。毕竟广告商挖空心思打造这些广告牌的目的，无非是引起路人的注意，并在此感召下心甘情愿地掏出 腰包。以下是全球十则最具特色的广告牌。

10. Quitplan Services

Advertising group Clarity Coverdale Fury has thought of a concept that does not need too much words in making a person understand that Quitplan Services helps people to overcome their addiction and bad habits such as smoking. In fact, the pole used in the said billboard is a large, and is located at 35W north of Twin Cities in Minnesota.

Clarity Coverdale Fury广告公司试图通过某种无需太多语言文字的表现形式，传达给人们这样一种理念：Quitplan Services可以帮助身陷泥潭的瘾君子们摆脱吸烟等成瘾的恶习。事实上，撑起这块广告牌的撑杆也是重量级的，广告牌被树在了明尼苏达州以北35W处。

9. Mars

It cannot be denied that Mars is one of the tastiest chocolate bars you could ever taste across the planet, and even beyond maybe. In this particular billboard, you can just imagine how this tasty treat, especially when chilled, becomes too hard to resist, that even your tongue sticks to it… even if you go away from it!

我们无法否认，Mars确实是这个星球上乃至整个宇宙之中最美味的巧克力吧之一。在这块Mars的广告牌上，你如同进入了一个丝滑诱人的巧克力想象空间，任其美味就这样在你的唇齿间留香。它是那样的难以抗拒，你竟然发现自己的舌尖已经完全被它俘虏了……是的，它是美丽冻人的最爱。

8. Adidas

This particular ad seen in Germany, posted for the FIFA Cup 2006, is very controversial not only because it shows Oliver Kahn is making a save, but because the huge and amazing billboard is actually breaking the law as it is not allowed to post such huge ad, even fastened on a bridge!

这块在德国见到的巨型广告牌，是为宣传2006年国际足联世界杯而特别设计的。但遗憾的是，这块广告牌却备受争议：首先，它抓拍到了球员奥利弗'卡恩 （Oliver Kahn）正在救球的瞬间动作；其次，虽然这块巨型广告牌已经被牢牢地栓在了桥的两侧，但终因其体积过分庞大有违德国法律规定而屡遭公众的质疑。

7. Cadburry

Cadburry is known to be one of the best tasting chocolate bars in the world, but tasty as a billboard ad? Yes, this billboard actually shows life-size mannequins eating and tearing the chocolate bar, little by little.

Cadburry也是迄今为止全世界最美味的巧克力品牌之一，它的广告牌是不是也一样有品呢？当然，这块广告牌其实是在向众人展示一群真人模样的时尚模特儿正在一点一点撕开巧克力条的包装，尽情享受巧克力的美味。

6. Miele

Just how strong is their vacuum cleaner? Miele answers this question by having Miami Ad School post a billboard of a flat vacuum head pointing to the sky, which actually sucks a hot air balloon. This ad really sucks the attention of so many people.

你知道他们家的真空吸尘器有多强大么？Miele让迈阿密的广告学院设计了一个吸着热气球面朝天向上的平板真空头广告牌，巧妙地回答了这个问题。这块极富创意的广告牌着实吸引了不少眼球。

5. Tylenol

Johnson & Johnson has clearly sent the message to spectators how a headache really hurts, even with a wreck ball stuck on the man's forehead. The particular Tylenol ad has attracted a lot of people along Dundas Square in Toronto, Canada.

Johnson此前已经明确向路过的看客告示过头痛有多可怕，那折磨人的感觉就好比额头上悬着一个千斤顶球。这块泰诺的广告牌引起了不少加拿大多伦多市登打士广场上路人的注意。

4. Formula Toothpaste

When you are looking for toothpaste that can provide you REALLY strong teeth, then this billboard of Formula Toothpaste in Indonesia would really convince you into buying.

如果你还在寻找一款可以让你的牙齿保持强健的牙膏的话，那么看过这块位于印尼的配方牙膏广告牌，会更加坚定你选择它的信心。

3. McDonald's Sundial Billboard

Back in 2009, there is one certain McDonald's Billboard, created by the Leo Burnett ad agency that gets the attention of most people in Chicago along the corners of Clark and Addison Street. What's the hitch? If you observe the ad between 6am to 11am, you can see it point at products from coffee to a burger, and 12noon lets you see the "M".

早在2009年，在美国芝加哥的Clark和Addison街头，就出现了一块由Leo Burnett广告代理商设计并制作的麦当劳广告牌，引起了不少人的关注。其中有什么小玄机吗？如果你在上午6点至11点看到这块广告牌的话，那么你会在上面看到从咖啡到汉堡包的各种麦当劳产品，到了中午12点，广告牌显示进入了M时间。

2. Cingular

This ad located outside the Marriott Marquis in Times Square shows how dropped calls are really DROPPED! Cingular has done advertising to the next level by involving the billboard very close to the people. Too close actually…

这块位于美国时代广场马奎斯万豪酒店外的广告牌旨在告诉大家，电话是如何掉线的。Cingular把这块广告牌做的与路人异常亲近，真的是无限贴近啊……

1. Heineken

This has to be one of the best concepts yet, crossing both the 2D and 3D border of guerilla billboard advertising. Since 2D display no longer attracts the masses, adding a bit of effect, such as you see in this one where a hand actually plans to get the beer, will really attract your attention!

这是全球最具概念化的广告牌之一，它兼容了2D和3D的完美展示效果。传统的2D效果已为大众所熟知，无法激起公众的兴趣。增加一点3D的效果，例如在这块广告牌上所运用的那样：用手试图去拿起啤酒杯，就着实带给人们耳目一新的新鲜感！