And so, in the local areas, they started calling it as Shakti when I would go.
Because I mean, Shakti, you all know that every woman is considered as a form of Shakti and Shakti means power and to empower.
And that's how more than just a health project, it became an empowerment project for me.
I showed the project to the Miss India team.
They really liked it.
It wasn't a project at that time. It was just an idea.
I was doing awareness programs with the help of my parents.
But after winning Miss India, you have something called as 'Beauty with a Purpose' at Miss World.
Beauty with a Purpose is the vision and mission of Miss World.
That's what Miss World stands for.
It gives young girls, like me, not just me, but all 130 countries that represent at Miss World, an opportunity to bring a change in their country or in their communities.
And well, Miss India wanted to work on my project.
So, I worked across three states in North India, more than 20 village communities and we created women entrepreneurs back in.
So, we encouraged women from the village to source sanitary pads from the Walmart.
So, I collaborated with Walmart India and a local manufacturer of sanitary pads.
And so, these women would purchase low-cost sanitary pads and sell them in their village because more than the lack of awareness and the high cost of sanitary pads which women felt, it was the taboo that was associated with it.
And women would feel uncomfortable to buy sanitary pads from mostly a man who's a shopkeeper.
So, that's how that was my short-term project.
I remember being shortlisted as a semi-finalist for Beauty with a Purpose at Miss World, which is the biggest award when you go from a Miss World competition.
And I was looking at my project.
Three and a half months, I travelled across those states.
It wasn't easy to go to these places.
I went to a village where children didn't even have clothes to wear.
So, I could imagine that if they can't afford proper clothes, how can they afford sanitary pads?
I mean, that's the kind of mentality that they have over there.