Apple Lowers Sales Goals Because of Coronavirus Outbreak
Computer maker Apple is warning investors that it will not meet its three-month financial goal because of the coronavirus outbreak in China.
The company said Monday that all of its iPhone factories are outside Hubei province, where the outbreak began. It also said that all of the factories have reopened, but production is moving slowly.
"The health...of every person who helps make these products possible is our...priority," Apple said in a statement.
The number of people who died from the virus reached at least 1,770 by Monday. The new coronavirus causes a disease called COVID-19.
Apple says demand for iPhones has fallen in China because many of Apple's 42 stores there have been closed or have reduced hours. China is Apple's third largest market for iPhones, after the United States and Europe.
One person told the Reuters News Agency that Apple's supply chain was affected by the outbreak. Apple's suppliers and other smart phone makers are expected to face financial difficulties in the future.
"If one...factory stays closed and they're the only supplier, then everyone has to stop and wait. And if there are two suppliers and one is shut down, then we need the other to do more," said the person who did not have permission to speak about the company and did not want to be identified.
Stacy Rasgon is a financial expert with Bernstein, a business advising company. He said Apple's problems also mean fewer chips will be sold for cell phones because most chips are made in China.
The research company Canalys estimates that Apple and competitor Huawei receive 99 percent of their production from China.
"Every electronic supply chain runs through China in a big way," Rasgon said.
Outside of China, Apple said iPhone demand has been strong. The company expects to meet its sales goals for the rest of the world, but it is unclear if difficulties with supplies will affect sales in the future.
Late last month, Apple said it expected revenue between $63 and $67 billion for the three-month period ending on March 30.
I'm Susan Shand.
1.shut down 关闭
Smaller contractors had been forced to shut down.
2.cell phones 手机
Cell phones have changed our behavior and how we communicate.
3.advising company 咨询公司
She was the sole scientist of any stature advising the company.
4.at least 至少
He's been away for at least a week.
5.But it is unclear if difficulties with supplies will affect sales in the future.
in the future 未来
We expect better of you in the future.
In the future the machines will need spare parts and maintenance.
6.But it is unclear if difficulties with supplies will affect sales in the future.
it is unclear 尚不清楚
It is unclear how much popular support they have among the island's population.
Weather can be a factor, but it is unclear if it was a factor in this event.
周一，苹果公司称，其所有iPhone工厂均不位于疫情中心的湖北省 。该公司还表示啊，苹果公司的工厂均已复工，不过生产进度缓慢 。
截至周一，新冠病毒已经造成至少1770人死亡 。这种新型冠状病毒被称为COVID-19 。
苹果公司表示，中国市场对iPhone手机的需求有所下降，因为其42家中国门店大部分已经停业或缩短营业时间 。中国是苹果公司第三大iPhone市场，仅次于美国和欧洲 。
一位人士对路透社表示，苹果公司的供应链受到疫情爆发的影响 。预计苹果公司的供应商和其它智能手机制造商未来将面临财务困难 。
这位未被授权谈到该公司并且不愿意具名的人士表示：“如果一家工厂关闭，而它们又是唯一的供应商，那么每个人都得停下来等待 。如果有两家供应商，其中一家关闭，那么我们需要另一家加班加点地赶工 。”
斯塔西·拉斯冈是博恩斯坦商业咨询公司的财务专家 。他说，苹果公司的问题也意味着上市销售的手机芯片量会减少，因为大部分芯片都在中国制造 。
苹果公司表示，iPhone在中国之外的需求一直都很强劲 。该公司预计在全球其它地区能够实现其销售目标，但目前尚不清楚供应困难是否会影响未来的销售 。