(单词翻译:单击)
听力文本
Technology Brings 3-D Images to Food Menus
It is not always easy to know what food to order at restaurants. But a new company in New York is hoping to help. The company offers menu items in augmented reality. The technology places computer-generated images into the user's view of the real world.
At Vino Levantino wine bar in New York City, the desserts are tasty but many visitors may have never heard of them.
"We have a few desserts that are not usual ... or people (are) not familiar with them. Like we have the kadaif, I mean, not everyone knows what's kadaif."
Instead of explaining the traditional Middle Eastern sweet to restaurant visitors, owner Haim Amit shows them.
The Kabaq augmented reality application displays models of the desserts in 3-D on an iPad. Customers at each table use an iPad to explore the desserts.
How it works
Alper Guler is the founder of Kabaq.
"Humans are visual creatures, and we are creating really realistic 3-D food models."
The technology company is helping diners decide what to eat and making traditional menus more modern.
Guler and his team visit restaurants to capture 3-D images of dishes. They place dishes on a turning table inside a photo box and the camera scans the dishes from all sides.
"We have special equipment that stands here, shooting a bunch of pictures at the same time. So, the turntable turns, our system takes all the pictures along the way. And we go back to our office and basically start processing all of these images."
For their services, Kabaq charges $99-$199 per month.
Sales, fun increase
Amit says the technology is not only increasing profits at his restaurant but offering customers a special experience.
"It's not just the sale, the sales grow like about 22 percent overall on average, but the experience with customers is different – they don't expect it and they really like it."
Amit says he has noticed how excited his customers are about it.
"They're surprised that we come with something digital, it's almost like a toy," Amit said.
"It's so funny; it's like you have the whole plate in front of you. It's amazing."
Mike Cadoux is Kabaq's head of sales and partnerships. He said that seeing the different foods can greatly influence a customer.
"If I was going to get the $17 pasta, but I see the $28 steak and it looks amazing, (and) I go for the $28 steak," he said. "That's a huge value to so many restaurants up and down the street."
Foodies love the technology
3-D scanning technology is becoming a good option for people excited about food, often called foodies.
Artist Romain Rouffet used 3-D scanning to create a 3-D recipe for banoffee pie. Users can change the view sizes on all sides. The resulting video may signal the kinds of augmented reality developments soon to come.
I'm Alice Bryant.
重点解析
1.wine bar 酒吧
The man was found guilty of causing criminal damage in aright in a wine bar.
这个人因在酒吧斗殴中造成刑事破坏被判有罪。
2.scanning technology 扫描技术
Laser scanning technology is a recent development of data collection hot spot.
三维激光扫描技术是近年来数据采集的一个发展热点。
3.a bunch of 一群；一堆
We don't want to look like a bunch of cowboys.
我们不想看上去像一帮奸商。
4.be familiar with 对...熟悉
We are very familiar with each other.
我们相互之间很熟。
5."If I was going to get the $17 pasta, but I see the $28 steak and it looks amazing, (and) I go for the $28 steak," he said.
go for 选择
People tried to persuade him to go for a more gradual reform programme.
人们试图说服他采取更为渐进的改革方案。
Even if it should rain tomorrow, they will go for an outing.
纵使明天下雨，他们也要去游览。
6."It's not just the sale, the sales grow like about 22 percent overall on average, but the experience with customers is different – they don't expect it and they really like it."
on average 平均
American shares rose, on average, by 38%.
美国股票价格平均上涨了38%。
On average each report requires 1,000 hours to prepare.
准备一份报告平均需要1,000小时。
参考译文
3D技术进军餐饮行业
有时在餐厅点餐并非易事。不过，纽约一家新公司希望能够提供帮助。该公司利用增强现实技术提供菜单。该技术可以让用户在现实世界看到电脑生成的图片。
纽约市维诺·黎凡提诺酒吧的甜点很美味，不过很多游客却从未听说过。
“我们店里有一些不常见或人们不熟悉的甜点。比如中东炸粉，不是所有人都知道中东炸粉是什么。”
店长海姆·阿密特没有向顾客详述这道传统的中东美食，而是向顾客进行展示。
增强现实应用Kabaq在iPad上显示出3D的甜点模型。每桌顾客都可以使用iPad选择甜点。
阿尔博·古勒是Kabaq的创始人。
“人类是视觉生物，我们正在创造较为真实的三维食物模型。”
该技术公司帮助顾客选择餐品，让传统的菜单更加现代化。
为了捕捉餐品的3D图像，古勒和他的团队造访了餐厅。他们将餐点放在照片盒内的转台上，再用相机全方位进行扫描。
“我们利用专门的设备拍摄了很多照片。因此，当转盘转动时，我们的系统会拍下所有照片。等我们回到办公室后再开始进行处理。
该服务的收费标准为每月99到199美元不等。
阿密特说，该技术不仅增加了餐厅的利润，而且为顾客提供了一种特殊的体验。
“不仅销售总额实现增长（平均增长约22％），而且顾客的体验是与众不同的 - 他们喜欢这种新奇的操作。
阿米特指出，他注意到顾客对此十分兴奋。
阿密特说：“他们十分惊讶店里的数字化改变，就像玩具一样。”
“这太有趣了，就像眼前有一整个盘子，让人称奇。
麦克·卡杜是Kabaq的销售和合作伙伴。他说，看到不同的食物会对顾客产生很大的影响。
他说：“如果我想点17美元的意大利面，却看到28美元的牛排色泽诱人，那么我会选择28美元的牛排。”“对于这么多家餐厅来说，这是一个巨大的利润“。
对于为食物而疯狂的吃货来说，3D扫描技术逐渐成为其“不二之选”。
艺术家罗曼·鲁菲利用3D扫描技术为香蕉太妃派制作了一个3D配方。用户可从不同方面更改视图大小。由此产生的视频可能预示着未来各种增强现实的发展。
爱丽丝·布莱恩特为您播报。
译文为可可英语翻译，未经授权请勿转载！
