地道美语听力播客:重建消费者的信任
日期:2013-09-24 12:28

(单词翻译:单击)

7M4bVfCdGzm8%|Y20a%i~%gwsUdyvoW@OGJ8F

听力文本

8mlDAUjiD5RxFR#GE

Karen: The scandal over our new product line really damaged our image, and we need to rebuild consumer trust.

UbKN5]FO0OdQKdC(

我们新产品线的丑闻真的破坏了我们的形象,我们需要重建消费者对我们的信任W4L0qmjM2f8s

h~YoHBhu9Hu2C%

Brandon: This is going to be an uphill battle. Losing customers is easy. Winning them back will be really hard.

c~%6j#*edQfs%,k

这将是一场艰苦的战斗kIcR2f]L6Tb=nu7HVL。事物客户是很容易的&F1hvAqSHbVEB。重新赢回客户则真的很难~HR_p,M#)A9rNV&kT

D+dHds8|@yC[

Karen: I agree, but our stock is taking a beating and we need to do something now.

OCHaM4XGCX@

我同意,但是我们的股票正在下跌,我们现在需要做些事情LiB]XO^gPB!xf+

UJY|ir@43NB

Brandon: Part of the problem was that the rumors about the new product heightened expectations and we just fell short of the mark. We need to always remember to under promise and over deliver.

XAq.uLY_j=zBC4ByLmk)

问题的部分原因是关于新产品的谣言导致过高的预期,我们没达到要求ZvZ.082UX+SfKvaSgf。我们需要永远记住承诺更少提供更多%Z[A5DToc-X=,;MPi

%uPo@~0~U-H1X_BZY

Karen: Yes, that was a big part of the problem, but we also need to have more transparency. We can’t make major changes without first getting customer input and without notifying them well in advance. Otherwise, our customers feel betrayed.

%()Kq.iiua^+Fmg

是的,这是问题很大的一部分,但是我们也需要更透明rkZmWKG!aTYt*Gb)%。我们不能不首先获得顾客投入和提前告知他们就作出重大改变;*|8!ziErz]+a。否则,我们的客户会感觉被出卖了|^vCWNb|B4YNO&

r)^W09Uz*^q^80FTup

Brandon: All right, I think we have a place to begin. Should I call a general meeting to talk specifics?

%tIV1Vu@US

好吧,我觉得我们又开始的地方了[&IjPRI~!k9Is&m.。我应该召集股东开会具体谈谈吗?

MQH_#@[*GzT7~Yf#9.|U

Karen: Sure, and while we’re at it, we can work on employee morale, too!

KNnh#Q(%;q[HGG

当然,我们开会的时候也可以提升一下员工的士气1^HQ4RZlacdVF_R|W10

lQQHZBU|Y%C|u5(v6

知识点讲解

CedPqzQV+chaKQ)F3E

1.product line

5E+8~2D*Km4m]%=O

生产线

#ehulHCc%RD77)2^

2.fall short of the mark

X&&v5WioOB=)9nZ3

没达到要求

O,KO&qp!7SkKEtt

3.in advance

a%De#@|rfAp-Il

首先

&Qvx%6+.^Qj=557C~Ax3w%4wkkqbmm,g&b,I!vauc+
分享到
重点单词
  • employeen. 雇员
  • stockn. 存货,储备; 树干; 血统; 股份; 家畜 adj
  • transparencyn. 透明度,幻灯片
  • fell动词fall的过去式 n. 兽皮 vt. 砍伐,击倒 a
  • scandaln. 丑闻,中伤,反感,耻辱